Pearson’s Tellmann on why firms must change to survive

Now that May is here the deadline for entering this year’s The Lawyer Business Leadership awards is rapidly approaching. Don’t miss out on your chance for the recognition your firm, business services teams or stellar individuals deserve.

Matt Byrne

If you need any reminder of the context for these awards and why they matter you could do a lot worse than read this opinion article, How law firms can survive disruption in the legal industry, by one of our stellar judging panel of senior in-house lawyers, Pearson general counsel Bjarne Tellmann.

As Tellmann puts it, an “innovation revolution is taking place in which the cozy law firm model, with its pyramid revenue structure and hourly billing rates, is increasingly anachronistic and uncompetitive”.

As Tellmann adds, firms need to adapt to a raft of trends that are posing a clear and obvious threat. Tellmann offers five pieces of advice from the perspective of a client that firms could do well to take on board. Number one? Learn to think more like a businessperson and less like a lawyer.

Tellmann’s article chimes squarely with this year’s awards categories. The winners on 22 September will be those that are meeting this challenge head on.

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