Anna Suchopar

Asos

ASOS general counsel and company secretary Anna Suchopar never stopped in 2021. The standout moment was the £266m acquisition of the Topshop, Topman, Miss Selfridge and HIIT brands from the failing Arcadia group — the first major M&A transaction in ASOS’s history and completed in less than eight weeks. But there was a slew of ongoing projects to add to her intray, from property to data, including negotiations for a 437,000 sq ft fulfilment centre that is due to create 2,000 new jobs, and supporting the company’s resource planning project designed to make faster decision-making in merchandise planning, buying and fulfilment.

Suchopar will be keeping her eyes on the big picture this year and has become a key individual in ASOS’s delivery of its ESG, chairing the governance working group that reports directly to the board. ASOS is aiming to be an industry leader on circular fashion and no-waste projects, teaming up with the London College of Fashion to produce a study in this area. Suchopar will be instrumental in supporting ASOS’s ambitious goals for the company’s project Fashion With Integrity, a programme that includes a net zero target, diversity and inclusion targets, circular manufacturing and supply chain transparency. Truly a trendsetter.