This free to watch webinar was part of the Marketing Leadership virtual conference that took place on 11th – 12th November. Complete the form below to access the 35-minute recording of this presentation. While maintaining accurate marketing data may be the last thing on your to-do list, it’s a practice your business cannot afford to ignore. Not only can bad data lead to poor compliance standing and associated fines—It could also cost your business hundreds of thousands of pounds a year. The worst part? You may not even know this problem exists. In this presentation David Brady, CEO of Vuture covers how to find the data that’s killing your marketing efforts, the importance of maintain accurate contact data files and shares the best way to power client experiences with data. Fill in the below form to hear how detrimental not having a system to measure what the firm is doing with data could be to your business and gain an understanding of the biggest challenges that your peers are facing in this area through the poll results that David shares in this webinar.