Irwin Mitchell appoints Jaywing as Business Intelligence partner

Jaywing has been appointed to provide Business Intelligence support for Irwin Mitchell, one of the UK’s largest law firms.

Initially, Jaywing will lead a programme of change in order to streamline the company’s reporting, ensuring that Irwin Mitchell’s data management processes deliver information to stakeholders efficiently and with pinpoint accuracy.

Jaywing’s consultants will become part of the Irwin Mitchell team and provide infrastructure to deliver highly detailed reporting. Building on Irwin Mitchell’s already strong foundations the aim is to improve insight into business performance and market leading forecasting of financial trends and resource requirements.

Gary Jackson, Group Operations Director, Irwin Mitchell commented: “Jaywing’s consultants demonstrated deep analytical insight and clarity of thought. Their pragmatic and strategic approach to data management has been refreshing, as has their aptitude for prioritising what actions should be taken in order to reshape how Business Intelligence contributes to Irwin Mitchell’s success.”

Adrian Lingard, Consulting Managing Director, Jaywing commented: “We’re delighted to be able to support Irwin Mitchell with its Business Intelligence. This is precisely the type of project we enjoy – applying our deep understanding of client data, to consolidate and improve business processes. We believe that quality data should be at the heart of all technical infrastructures and look forward to implementing this approach with Irwin Mitchell.”

About Jaywing
Jaywing has an unrivalled reputation for complex analysis and data management, with an approach that gives its clients access to the very best decisioning experts and consultants at the time they are needed most. The team has a broad spectrum of statistical data analysis and data management leaders at its disposal.

Across the rest of Jaywing is a marketing business that comprises Agency, Contact Centre and Analysis functions, enabling it to deliver specialists across Brand, Digital, Contact, Search, Social, CRM, Data and Analysis.

Jaywing has a number of blue-chip clients, which include: first direct, BBC, Carlsberg, e.on, Vodafone,  Yorkshire Water, Volkswagen Group, the AA, the National Trust, Nestle, The Open University and Pepsico.