Legal issues in e-commerce in the UAE

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The retail landscape of the United Arab Emirates (UAE) is rapidly changing. We now live in a world where we can shop for goods and services from the comfort of our own homes and without the need to brave the heat and head to the nearest mall.

With the Gulf Cooperation Council (GCC) region tipped as being the world’s fastest-growing market for e-commerce, it is easy to understand how many traditional ‘bricks and mortar’ stores are establishing an online presence alongside the ever-increasing number of online outlets. However, there are some legal issues that should be considered when engaging in e-commerce in the UAE.

The development of new technologies has meant that commercial transactions and contracts can now be entered into via a variety of electronic means. The most common methods of contracting with a customer are by ‘click-to-accept’ means (i.e. a physical act by the customer to indicate consent to the contract) and deeming consent by a customer’s general use of a website…

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