Russells breaks JK Rowling spell

Hands up to those who fancy taking the scarlet steam train to Hogwarts School of Witchcraft and Wizardry this weekend. If the offer was open to muggles (non-magical people), we know at least one group of lawyers who would be eagerly waiting at Platform 9¾.

Russells Solicitors, that would be you. If the firm could get past the Quidditch pitch, Forbidden Forest and Chinese Chomping Cabbages that surround the school, partner Chris Gossage would no doubt look for a potion that would stop his wife’s best friend from blowing the lid on JK Rowling’s pseudonym.

The media firm broke the client confidentiality spell on its client this week after Gossage let slip to a family friend that JK Rowling had used a pseudonym to pen the crime novel Cuckoo’s Calling. Without a lightning-bolt scar to help discover the source of the leak, muggles turned to their own mystical source – Twitter – to find out whodunnit.

While this is a PR’s equivalent to Voldemort’s reign of terror, let it serve as a reminder that no ingredients can brew a potion to bring back a PR nightmare.

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