The Lawyer is today launching a dramatically enhanced new website to showcase more of its market-leading content than ever before.
TheLawyer.com and Lawyer2B.com have undergone complete facelifts and are now easier to navigate, as well as more interactive and improved with more images, use of video and rich media.
Over the next two weeks The Lawyer will be rolling out a series of new features as part of its ongoing digital commitment. This will include the launch of a new and unique marketing and communications platform for law firms in the UK and worldwide, The Lawyer Acumen.
The Lawyer Acumen is The Lawyer’s latest digital product that allows potential clients and recruits to find information about private practice firms in one easily accessible space, with an enhanced search function powered by software from Autonomy.
The Lawyer publishing director Patrick Ponsford said: “The Lawyer Acumen will provide law firms with a real-time business intelligence, communications and marketing tool promoted to The Lawyer’s global online audience of legal professionals. Users will be able to benchmark financial performance of peer firms over the last three years, and gain unique insight and intelligence into law firms, making it an indispensable tool to engage with private practice.
“The Lawyer has always had a huge depth of content, but the new website will highlight this and really bring it to life.”
The PwC Multi-Platform Audience Certificate is available here. We believe the Lawyer has the highest traffic of any legal website in the UK and enjoys the highest independently verified in-house audience in the UK.