Latest Briefings

Leveraging your firm’s knowledge for a greater share of voice and market

By Samuel Page, Adam Elgar The “Excess Share of Voice” (ESOV) rule is as close to a law of marketing as we are likely to ever have. Across tens of thousands of marketing cases covering hundreds of markets and economic conditions, this rule is continually proved to be true. Brands that maintain a higher share […]

Reaching your market on LinkedIn (Best practice content campaigns – part 5)

By Samuel Page Reaching your target audience with content has always been a challenge. If you’ve been tuning into this post series you’ve already seen our best practice advice for planning a content campaign, defining your topics, and creating your content. Here we’re looking at how to reach an audience on LinkedIn through advertising.

Black Lives Matter: A call to action to dismantle institutional racism in the UK

By Desmond Brady The impact of eight minutes and 46 seconds in the murder of George Floyd watched by millions around the world sparked a new reckoning in the chapter of institutional racism—for not only in law enforcement but in society at large. Thousands of people marched in the streets around the globe and many […]

Debt for equity swaps – A possible solution to rising levels of debt?

By John Hamer, Debbie Jackson, Richard Naish, Daniel O’Gorman, Jo Stephenson, Oliver Duke The Financial Times recently reported that UK business faces a potential debt burden of up to £105 billion with small and medium sized companies under most pressure. Such levels of corporate debt are likely to be unsustainable and create obvious issues for […]

Technology trends lawyers should follow considering COVID-19—Part two

By Nayeem Syed In the previous article, we discussed how Covid-19 will accelerate existing technology trends and innovation. Here we will continue to discuss some of the implications which lawyers will need to consider and help manage their clients. As new technology is deployed at pace, technology-related risk-spotting becomes more important Many industries may see […]

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Eversheds’ perfect pitch wins firm TfL panel appointment

Eversheds’ perfect pitch wins firm TfL panel appointment” />Eversheds has won a place on another high-profile panel, having been gifted the mandate for all of Transport for London’s (TfL) mainstream work. The firm, which has already scooped roles acting for Samsung on all of its European legal requirements, as well as for Akzo Nobel and […]

The Nationals

Eversheds may have retained its place as the UK’s largestnational firm in 2006-07 (its turnover of £356m was acountry mile from nearest rival Pinsent Masons’ revenue of £192.4m), but it is Shoosmiths that boasts by far the highest average revenue per lawyer (RPL). Although it recorded a comparatively tiny turnover of just £95m, Midlands-based Shoosmiths […]

Sets merge to become northern civil and family powerhouse

Northern sets Park Lane Chambers and Plowden Chambers are set to merge at the beginning of October. The enlarged set will go under the name of Park Lane Plowden and will have 65 members practising from offices in both Leeds and Newcastle. The set will be headed jointly by Jeremy Freedman of Newcastle-based Plowden and […]

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Marco Pagni: Alliance Boots

Alliance Boots is looking to finalise a formal panel and group legal counsel Marco Pagni has laid down strict selection criteria. By Caroline Binham Wanted: successful and high-profile biz WLTM lawyers for discreet r’ship with a view to long-term commitment and perhaps more. Serious applicants only please. Alliance Boots group legal counsel Marco Pagni is […]

Charles Russell seeks to bolster private client arm with West End office launch

Charles Russell will launch its West End-based office on Monday (10 September) in a bid to ramp up its private client practice. The office, located in London’s King Street, SW1, will initially house two partners and six to eight associates. The firm aims to increase that number to around 12 lawyers by the end of […]

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