Package for homebuyers promotes legal services

CONVEYANCING clients will be issued with free information booklets alerting them to further uses they may find for their solicitors under a new scheme.

The Home Mover Completion Pack, devised by marketing firm Targeted Business Programmes, will be given to clients by around 1,000 law firms taking part in the scheme on completion of conveyancy deals.

The pack contains an information booklet on moving home along with leaflets from advertisers offering special deals on household goods and services.

The advertising pays for the free pack while the booklet contains general legal advice on such matters as planning permission and making a will.

“If in doubt see your solicitor,” the booklet frequently advises.

Tony Girling, senior partner of Kent-based Girlings, and Penningtons marketing director David Hunt advised on the project.

Girling, who wrote the legal sections of the booklet, welcomes the scheme which he says provides the client with useful information and “adds value” to the service provided by firms.

So far 67,000 booklets have been sent out to participating firms across the country.

Information from TBP on: Tel 0171 731 1335 or fax 0171 371 8197.