In days of yore the package holiday was just one arena where some good old German-British rivalry could be played out; the other being the football field, of course.
Remember the patriotic passion with which you used to pre-empt a Teutonic strike on the last available sun-lounger by staking out your position with your Union Jack towel?
Nowadays, competition between the Brits and Germans is out of the window as the travel industry rapidly consolidates.
This month, First Choice – once a suitor of MyTravel – has announced a £10bn cross-border marriage with Teutonic lovely Tui. First Choice at least kept up with tradition by instructing Herbert Smith, while Tui looked to Allen & Overy as lead counsel (see story) more proof that A&O’s corporate department is flying high of late.