Splitting heirs: Frank Dassler, Adidas
As the grandson of the founder of sportswear giant Puma, Frank Dassler is now GC of über-rival Adidas. He talks to Kit Chellel about life on both sides of the logo divide Herzogenaurach, in Germany, is known as ‘the town of bent necks’. For years locals would glance down at your shoes before starting a […]