Luan de Burgh

Luan de Burgh is a professional public speaker and presentation coach.

The art of presentation: the dangers of being over-prepared

I have often written about the need to prepare for an effective presentation. It is a mantra I urge every professional stepping up to the podium to adopt. However, in this article I am going to consider the disadvantages of being too prepared. I stand by the need to be prepared – always – but […]

public speaker, speaking, podium, conference, lecture
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The art of presentation: engaging an audience on a dry topic

People arrive at your presentation and walk into the room with what you perceive to be an air of dread.  There’s a bit of general chatter but not the sort of buzz that you had hoped for.  There’s a lot of phone-related activity.  You begin to doubt your ability and competence and even your subject […]

Client relationships: why your environment matters

How often do you stop to think about the environment you are in?  Not in terms of the planet and what, as a collective species, we are doing to it but rather your choice of environment in which you conduct your business development activities.  Where do you take your client, meet them or arrange to […]

public speaker, speaking, podium, conference, lecture

The Musicality of Presenting

Grab their attention with a bang, build the theme with highs and lows and finish with a powerful ending.   Pretty much the format for any great symphony not least the very well-known work by one of the most celebrated composers of all time – Ludwig van Beethoven; the Fifth Symphony in C minor.  So, what […]

Myths about communication in presentations

How often had you heard that effective communication is 55 per cent non-verbal, 38 per cent tone of voice and 7 per cent what you actually say.  There are many who swear by this as some form of mystical statistic that is the key to communication enlightenment itself.  And then there are those that say hang […]

ego

The Elevenerife problem: one rule for the ego in the room

Time and time again this comes up, whether in a pitching scenario, a client meeting or a conversation at a networking event – overactive egos need to be subdued. Effective communication requires the following:  a transmitter, a message and a receiver.  For the receiver to successfully hear and understand the message delivered by the transmitter, […]

sound confident in business

How to use confident language

‘We like to think that we are very good at what we do.’ A fairly reasonable statement for most people and not much wrong with it.  But, ask yourself this – do you want to be remembered for being fairly reasonable or do you seek higher recognition for being, quite frankly, top of your game? […]

Structuring case studies into compelling stories

Having appreciated the power of telling stories in pitches, it is essential to remember that just because you have various case studies to choose from you mustn’t simply reel them off, point-by-point with no thought as to the relevance of the topic to the audience or without even a nod to simple storytelling techniques. So […]

The power of the story – and why the corporate world ignores it

No one cares about your strategic staircase. 
No one cares about your bottom line orientation. No one cares about your global talent sustainability imperative to nurture robust future leaders… But everyone cares about a good story. We like stories. Stories are part of our lives; stories are what inspire and motivate us; we have been […]

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