Wragges leads Dyson IP battle against Samsung

British technology company Dyson has instructed Wragge & Co to issue a High Court claim against rival Samsung over alleged patent infringements.

Dyson hoover

The case was launched in response to the launch of Samsung’s Motion Sync vaccum cleaner, which Dyson claims infringes its patent on a steering mechanism for cylinder cleaners.

Dyson’s IP director Gill Smith is playing a central role in the case and has instructed Wragges’ partner and head of IP David Barron to lead the case. Barrister Piers Acland QC of IP set 11 South Square has also been drafted in to lead the case.

It is not the first major dispute between the two companies. In 2008, Dyson took Samsung to court to revoke two British patents of its three-cyclone system, which Dyson claimed that it had already invented and patented it. The High Court upheld the claim ordering Samsung to pay £590,000 to cover costs.

In that case, Dyson was also represented by Wragges and Acland, while Samsung was represented by barristers Richard Davis and Chris de Mauny of Hogarth Chambers instructed by Withers & Rogers.

In recent years, Dyson, led by Smith, has launched a number of cases against other companies it claimed had infringed IP rights.

Wragges successfully represented the company in a high-profile design rights case against China-based manufactuer Yongkang Yixuan. The Chinese court ruled that the Chinese company had infringed Dyson’s Air Multiplier fan, which uses innovative technology to create a smooth airfolow without conventional blades (11 March 2011).

It is unclear which firm Samsung has instructed to advise its response to the claim. The company mostly recently turned to Simmons & Simmons’ partner David Stone and Bristows’ partner Myles Jelf to defend it in a big-ticket case against Apple in the UK (18 October 2012).