Tulkinghorn hangs his head in shame. He has been caught out as a London-bound gent unfamiliar with the most beautiful areas of our dear country.

An anonymous Somerset reader draws attention to a howler in Tulkinghorn's page on 5 February. In the first article, Tulkinghorn castigated a Leeds-based firm for a misspelling on its press release.

How embarrassing, then, that in the third article the cheese named after a beautiful Somerset town and gorge was misspelt as Chedder rather than, of course, Cheddar. Tulkinghorn's lackey has been severely beaten for the schoolboy error.