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The Royal Mail has created two new in-house legal positions after a board-level review found that the company's IP capability needed updating.
Royal Mail is seeking a trademark and licensing lawyer for the marketing team and has transferred patents lawyer Andrew Brown from the legal department to IT purchasing and procurement. The roles will report in to IP and commercial director Clare Wardle.
A Royal Mail spokesperson told The Lawyer: "The idea is to create legal posts within the departments to bring the principals of IP directly into the organisation. [The new lawy-ers] will be working at the coalface, dealing with the teams.
"It's a push from the legal department to apply IP all the way through the business."
The Royal Mail board, which includes representatives from the legal and marketing departments, conducted the IP review late last year.
It highlighted the increased importance of Royal Mail's IP, such as images on stamps and licensing agreements for trademarks, as regulations on postal market competition become more liberal.
The company is in the final stages of implementing the new plan. An announcement on who will fill the IP posts is expected in late July.