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How to lose followers on Twitter – a helpful guide for lawyers and legal journalists

David, You are one of the best known legal bloggers. When we started out on Twitter it was an exercise to get to know others in the legal family. This family includes the judiciary, lawyers, legal journalists and new legal media users, law students and the general body of people who express an interest in following law related news. The Leveson enquiry and LASPO had generated so many column inches that the likes of yourself and other respected law writers had accumulated a following that others would envy. I am principally a follower of your blog. TheLawMap no longer follows you not because of anything you have done but because Twitter allows an account holder to follow roughly 2000 individuals until their follower numbers roughly equal the number of followed. I had to go through a process of culling as 1800 followers is not quite enough for us to follow all those we would like to follow. Twitter needs to address this technicality. I appreciate that this is a ploy to cut out spammers but each month we get around 30 or so spammers follow us only to unfollow by the end of the month. Unless one is a 'marketer', I believe that it does not make any sense to keep tabs on how many followers one has. As an interested body in Law, legislation and how the law impacts upon the human condition, my primary goal in twitter is to spread legal news. A number of followers and even non-followers interact with us through direct questions or retweets each day roughly to the equivalent of 20% of how many tweets I had made that day and that for me is the most pleasurable part of Twitter participation. This pleasure has no monetary value but it would be fair to say that lawyers working for firms, in chambers, in house or for themselves are human too. So all legal issues discussed takes on a human aspect through which side of the law we stand. I often find great debates raging on between the right and left. Politics mingles so often with Law as the interrelation is undeniable. For law firms wanting to get in the act I firmly believe that they should engage in this 'interaction through focusing on the human aspect of law' rather than promotional ends. That is where Twitter works its best. Taz from TheLawmap

16-Aug-2012

1:35 pm