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Headline

It’s the brand, stupid

Comment

DLA's biggest issue is the reputation it has as a result of how it treated its staff in the downturn. Why would cream of the crop associates and support staff (and even partners) move to such a firm when they will have offers to join firms that treated their people far better. How can they really look clients in the eye and say that they are winning in the war for talent ?

Posted date

14-Feb-2012

Posted time

9:31 am

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