Picking a law firm By Margaret Taylor 28 June 2012 09:00 17 December 2015 12:51 Sign in or register to continue reading. It's FREE Sign in Email Password Keep me logged in Forgot your password? Not registered? It's FREE! Register now Register with The Lawyer Nicholas Iles 2 July 2012 at 13:41 This blog is a really useful insight into some of the goings on a legal counsel faces, and as a future trainee it is very interesting food for thought. Looking forward to more! Reply Link Stephen Gold 5 July 2012 at 09:30 Congratulations on a particularly imaginative approach. It’s interesting, but not surprising the extent to which you say instinct played a part in both initial selection and the final decision; though we may believe that we make entirely analytical buying decisons, in everything from cars to legal services, to a larger extent than we often recognise, we buy with our hearts. Tapping into this truth is vital for successful pitches and often the most difficult challenge. Reply Link Name Email Cancel reply Threaded commenting powered by interconnect/it code.