Categories:Private Client,UK

Mills & Reeve goes all out for divorce market

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  • All out for divorce site

    They're a little late to the party. FamilyLawCourts.com has been outing fake attorneys and therapists since 2001.

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  • But it is so 20th Century

    Is this news? www. divorce.co.uk has been around since 1998 and does not appear to have changed very much. All they have done is change the design!
    All this website does is provide a bit of information on each subject which they hope will lead to client's instructing them at their usual hourly rates in high net worth cases.
    Where is the e-commerce? This is a brochure site and so 20th century and therefore a wasted opportunity. Have they not listened to Richard Suskind? Where is the commoditisation?
    In this website they have the best URL for divorce in the UK apart from maybe divorceonline.co.uk and could make much more profit from a web based service but no as usual lawyers cannot see the wood for the trees.
    Lawyers just don't get the low cost, volume business model that is working already for some websites and will be the way forward for all firms once the likes of Tesco enter the market.

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  • Game on?

    This sounds like an effective way of getting a big market slice. I wonder how much emphasis will be placed on mediation on this site: as a less profitable route for divorce, many solicitors tend to play it down, encouraging their clients to hire a solicitor right from the word go. And then of course they recommend that each side hires their own, due to conflict of interests - and hence, game on.

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