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Linklaters has become the second firm to hire a full-time officer to co-ordinate pro bono work by its lawyers and staff.
Caroline Knighton joins the firm on 1 June to promote and co-ordinate all voluntary and pro bono work, from fund-raising football matches to advice work at law centres.
Knighton, a former Allen & Overy solicitor, is currently manager of Business in the Community, a charity organisation which persuades private sector companies to become involved in the community.
Last June Linklaters set up a pro bono committee, chaired by partner Chris Coombe and composed of five partners and partnership secretary John Ledlie, to encourage legal voluntary work at the firm. But it decided it needed someone to "galvanise" the amount of work it was already doing.
Although Lovell White Durrant became the first firm to appoint a full-time pro bono administrator last September, Linklaters is thought to be the first to appoint someone to encourage voluntary work beyond the provision of legal advice, such as fund raising.
Clifford Chance is currently interviewing candidates for the post of its first full-time pro bono administrator.