King & Wood Mallesons

Asia-Pacific 100 position: 3

Protecting your trademarks in the new domain names expansion

There is about to be an explosion in new generic top-level domain names (gTLDs) beyond .com, .org, .edu and so on. Commencing in April 2013, Internet Corporation for Assigned Names and Numbers (ICANN) will be considering more than 1,900 new gTLD applications, such as .shop, .wine, .hotel, .bank, .shopping, .buy, .news, .sale, .blog, .secure, .app, .sydney, .sucks and .reviews.

To provide some protection for trade mark owners, ICANN has created the Trade Mark Clearinghouse which is open from 27 March 2013. This alert describes how the Clearinghouse will work, what protections it provides and recommends that you use it to protect your key brands. 

The Clearinghouse will act as a single centralised database containing authorised and verified trade mark information which aims to provide brand/trade mark owners with a facility to protect their rights online. Fees are approximately USD$150 per mark per year…

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