DLA Piper advises Millward Brown on EffectiveBrands deal
DLA Piper has advised Millward Brown, a wholly owned operating company of WPP, on the purchase of the entire issued and outstanding share capital of EffectiveBrands Holding, held by STAK EffectiveBrands. Millward Brown specialises in brand, media and communications research and operates in more than 55 countries. EffectiveBrands is a marketing strategy consulting company. The […]