The Lawyer Asia Pacific 150 is the only research report to provide a ranking of the top 100 independent local firms and top 50 global firms in the region. The report offers critical review of some of the fastest growing firms and their strategies, a country-by-country guide to leading legal advisers and legal services market trends, plus exclusive insight into the current business development opportunities in the Asia Pacific. Read more
This year, The Lawyer’s annual ranking of the largest UK law firms by turnover is available as an interactive, digital benchmarking tool. For the first time this will allow you to manipulate each data set against the metrics of your choice.
Magic circle law firm Linklaters has ditched plans to scrap its graduate recruitment brochure after research revealed that students favour paper-based products over their online equivalents.
Linklaters mulled over the possibility of only producing an online version of its graduate recruitment brochure in a bid to become more environmentally friendly, as reported by Lawyer2B.com last November (read more). The firm produces around 7,500 brochures per year.
However, research carried out on behalf of the firm by High Fliers found that a whopping 81 per cent of law students wanted a brochure and of those 71 per cent favoured a paper version.
Linklaters’ joint graduate recruitment partner Euan Clarke said: “With feedback from students and current market research indicating the ongoing popularity of the brochure, we’ve opted to continue our brochure for the coming season”.
But continuing with the green theme the new brochure will have fewer pages and be printed on more eco-friendly paper, which is compliant with the Forest Stewardship Council.
Cardiff University law society president Marcus Coates-Walker agreed with Linklaters’ move. He said: “Paper-based products are much easier to read because there’s only so much you can fit onto a computer screen, which means you have to constantly scroll down. What’s more you can’t go through an online brochure and mark out sections with a highlighter pen or post-it note.”
Linklaters plans to unveil its new brochure next month (September).