Dundas top of equity plummets 39 per cent to £278k By Joanne Harris 29 November 2013 13:13 17 December 2015 13:36 Sign in or register to continue reading. It's FREE Sign in Email Password Keep me logged in Forgot your password? Not registered? It's FREE! Register now Register with The Lawyer Anonymous 29 November 2013 at 16:38 Ouch, but they will bounce back. Solid brands tend to. Reply Link Anonymous 1 December 2013 at 19:23 Agree. The cull on ineffective partners over the last 12 -18 months means they are now in a good position to grow. Reply Link Erinaceous 2 December 2013 at 08:57 Brands don’t tend to matter too mcuh any more ion the legal market – just look at the names that have fallen or are struggling. This is an increasingly commoditised market where differentiators are harder and harder to come by. D&W were at the top of their market once, but then they redefined what their market was and they’ve found it much harder to retain that blue-chip egde to their brand. Reply Link PR Guru 2 December 2013 at 11:36 @Erinaceous – Not sure I’d agree with you that brands don’t matter, in fact they matter more and more in the legal sector. However, the trick is to make sure the service level and quality standard you align with your brand remains consistent and compelling, that is the challenge. Reply Link Name Email Cancel reply Threaded commenting powered by interconnect/it code.