The Lawyer Asia Pacific 150 is the only research report to provide a ranking of the top 100 independent local firms and top 50 global firms in the region. The report offers critical review of some of the fastest growing firms and their strategies, a country-by-country guide to leading legal advisers and legal services market trends, plus exclusive insight into the current business development opportunities in the Asia Pacific. Read more
This year, The Lawyer’s annual ranking of the largest UK law firms by turnover is available as an interactive, digital benchmarking tool. For the first time this will allow you to manipulate each data set against the metrics of your choice.
Top law firms are employing a new breed of marketer on high salaries, but some are refusing to give them strong enough positions in the firm.
If firms want to get the most out of their marketers they need to give them the power to make key strategic decisions at every level of the firm. Rather than employing the marketer simply to attract new business, they should be employed in every element of the firm's internal and external communications - from setting prices to staff benefits and salaries through to corporate identity and marketing communications.
Bringing in non-lawyers to help resolve business issues makes sound business sense. Emasculating them when they get there is a waste.