Charles Russell helps Paddy Power secure LOCOG backdown over billboards

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  • Thanks to 'victories' like this, at the next Olympics the sponsors are likely to pay less meaning higher ticket prices for fans and fewer facilities.

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  • A victory for common sense!

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  • Yes, because the tickets for the London games are so cheap they might as well be free.

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  • Oh come on. "Misleading" in an advertising sense can mean misleading in terms of timing. This is not a win for Paddy Power. It is actually a reputational own goal.

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