The Lawyer Africa Elite 2014 features an in-depth look at 46 leading independent firms’ strategies in 15 key sub-Saharan jurisdictions, as well as the views of in-house counsel from some of Africa’s largest companies... Read more
This year, The Lawyer’s annual ranking of the largest UK law firms by turnover is available as an interactive, digital benchmarking tool. For the first time this will allow you to manipulate each data set against the metrics of your choice.
this week's award for inn-ovative marketing goes to Bircham Dyson Bell. One of The Lawyer's hacks was rather bewildered to receive a black-and-white photo of a bearded gentlemen, which by her phenomenal powers of deduction she assumed to be a lawyer. But there was no documentation to give any information about this man, aside from the address on the envelope.
Slightly unsure as to whether he had sent the photo himself as a potential suitor, or whether there was some other meaning behind it, the hack picked up the phone and called the press office. Bingo! The marketing de-partment had snared their first victim.