Online behavioural advertising: new ASA rules in force
On 4 February, a new set of online behavioural advertising (OBA) rules came into effect, aiming to secure transparency and control for web users. The new rules will be enforced by the ASA and supplement existing opt-in and transparency rules for cookies under the Privacy and Electronic Communications (EC Directive) (Amendment) Regulations 2011 currently enforced by the ICO.
Click on the link above to download this briefing.
News from The Lawyer
Analysis from The Lawyer
At the time of its launch Accutrainee was described as a revolutionary change to the training model. Has it proved to be so? Not really.
The culture of compliance that pervaded regulation in the past is giving way to a fresh principles-based approach