Legal tools for the control of counterfeiting of GIs in the EU
Counterfeiting is not only a problem for traditional brands protected by trademarks. Producers of GIs also find their products copied and must fight to maintain their reputation and markets.
Fake products and misleading labelling tend to be a particular problem for the more famous GI producers (e.g. Champagne, Parmigiano Reggiano, Cognac, etc.). However, it is something that can affect all GIs particularly in national markets.
Since EU GIs are mainly used to identify food products, the presence on the market of fake food also poses a possibly serious threat to consumer health…
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