General Court upholds Board of Appeal's Snickers trademark decision

The General Court has upheld the Board of Appeal decision that there is a likelihood of confusion between the applicant’s figurative ‘Snickers’ mark and the earlier Italian word mark ‘KICKERS’.

The parties did not dispute that the relevant public consists of average Italian consumers. The General Court agreed that the goods covered by the signs at issue were identical since the goods ‘workwear, coveralls, vests, braces for clothing (suspenders), belts (clothing)’ in the application are included in the category ‘clothing items’ covered by the earlier mark…

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