Branding a sweet spot for law firms, research finds

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  • There's a pun in here somewhere about the Bar, chocolate bars etc, but i just cant bring myself to do it. Perhaps someone will.

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  • The biggest joke here is the brand agency's misguided belief that this is going to make law firms take brand value more seriously. Thanks for setting us all back ten years, guys.

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  • No Smarties among these law firms then ...

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  • Im glad that they said this was light hearted, branding is important but ive never read such utter rubbish. Do these people get paid for producing this?

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  • Dickie Dees would be a Freddo

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  • I guess Halliwells would have been a Flake.

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  • all firms are the same, law students base their opinions entirely on the niceness of the leaflets given out at law fairs and swanky websites. seriously, we do.

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  • what, nobody wants to be a Lindt or a Guy Odin? Just shows that lawyers lead a cloistered existence.

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