Bird & Bird continues international roll-out with Swiss deal

Bird & Bird has formed a strategic cooperation agreement covering French-speaking Switzerland with local firm BCCC Avocats, the latest in the technology firm’s aggressively ramped up international expansion strategy.

This agreement is the second signed by Bird & Bird this year. Last month it signed a similar deal with Australian firm, Truman Hoyle (22 March 2012), while confirming a full financial merger on 1 May with Danish IP and IT boutique Bender von Haller Dragsted (11 March 2013).

Frédérique Dupuis-Toubol, Bird & Bird’s head of France said in a statement: “Switzerland is emerging as a key European arbitration hub, increasing 15 per cent year on year. This, combined with the recently founded Swiss Federal Institute of Intellectual Property, presents great opportunities for us to develop and expand our work in this region.”

BCCC is an independent business law firm with 30 lawyers based in Geneva and Lausanne, with expertise in TMT, healthcare and life sciences along with practices such as employment, corporate and intellectual property.

The relationship between the two firms began in 2009 but was strengthened in 2010 when they co-created the Legal Counsel Club, a forum dedicated to bringing together the general counsel of multinational companies located in the Lake Geneva and Rhones-Alpes region to share best practice, experience and relevant issues.

BCCC advises international corporations, SMEs and start-ups active in the Lake Geneva region, as well as entrepreneurs, families and individuals.