Branding a sweet spot for law firms, research finds

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  • I could debate the t*ts off this one, but on what evidence have they got to suggest that Kit Kat has got smaller? If I was Kit Kat I'd be one the phone to Quinn Emmanuel, a firm whcih in my opinion would probably be a chocolate flavoured laxative.

    Also, how on god's earth is a crunchie bigger than it looks?

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  • The Lion Bar has got smaller, I am sure of that - bit like Slaughter & May, which, I think could be the Lion Bar of the top 100.

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  • Anonymous | 14-Sep-2012 11:42 am

    FFS, have some joy in your life. It is a bit fun. If you were a chocolate bar, you would be a Penguin - that is, bloody awful!

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  • Slaughter and May; ferrero roche. You've got to have system, haven't you?

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  • At last - law firms with soft, chewy centres. TGFI!

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  • If Dickinson Dees were a chocolate bar, which one would it be? I only ask as this may be a key factor in their ongoing merger talks with Bond Pearce, which I understand is a bag of Cadbury's Animal Crackers.

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  • BTW - does the reporrt identify which firm is Cadbuury's Whole Nut?

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  • There must be tens of firms in the City relieved not to have been likened to Cadbury's products -- formerly much-loved British names, but taken over a faceless US giant that made lots of promises about not laying off half the staff before duly laying off half the staff.

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  • Which of the American firms is Hersheys ... ie. I am sure they love them over the pond, but we find them tasteless and insufferable?

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  • The bar would be stale old toffies. Tough to get around, dependable, some sweet, some tough, some a bit crusty.

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